The secrets to Twitter marketing success have arrived. Effortlessly build a loyal army of followers and generate boatloads of targeted traffic without spending a single dime!

What is Twitter, and why should you be interested in it? Why indeed? Because, after all, isn’t it just another social networking site?

It is a way of networking with other people, that's true, but you could also call it a phenomenon. Sharing knowledge, advice, updates, and much more in just 140 characters is a challenge that thousands of new people are taking up every single day.

Twitter has hit the headlines more and more in recent times, and just a few of the stories that have been published should give you an idea of just how important this site can be for you.

When the Presidential race was on, both candidates were making good use of Twitter to garner support for their campaigns. Barack Obama is still the most followed person on the whole of Twitter, although he hasn’t been tweeting much since he started running the country. He still has well over 600,000 followers at the last count, however.

And celebrities are using the site more and more too—to connect with their fans, promote their careers, and much more besides. Some of these celebrity accounts have been proved to be fake, but there are plenty of real celebrity Twitterers out there too.

The British comedian, actor, and writer Stephen Fry has the second biggest number of followers on the site. He often responds to messages and takes part in conversations as well. American actress Demi Moore proved that Twitter can be much more than just another social networking site by helping to prevent an apparent suicide bid by another user.

Below is some of the information that you are about to learn:

• What To Do Once You've Joined
• Understanding Your Home Page
• The Concept of Following
• Using Twitter For Marketing Purposes
• The First Rule of Marketing
• How To Find People To Follow
• How To Make Sure You Don't Lose Followers
• Tricks Of The Trade
• How Do #Hashtags Work
• Keywords And The Benefits Of Them
• Establishing A Presence On Twitter, And Why It Pays Off